 In his first public interview in more than a decade, pop culture icon of the 1970s and 80s, Werner Erhard breaks his long silence about his ideas, his life and his controversial program "est"that became "the thing" to do among celebrities and middle America and fueled today s multi-billion dollar personal growth industry. With exclusive and rare footage, you ll step inside controversial est seminars, hear provocative interviews with participants, family members, and experts. Viewers will be very surprised to learn how Erhard s transformational ideas are still in the mainstream today-in our language, advertising campaigns and in personal growth seminars yet few people know its origin.