 Rico  Honeyboy  Ramirez is a typical Latino youth from East Los Angeles who finds fame and fortune as a middleweight boxer. But he soon learns that it s not all it s cracked up to be when he loses sight of his goals. First by becoming romanticaly involved with his attractive publicist, and then having to prove himself in the ring after learning that his biggest victory was rigged by his shady, mob-connected, promotors.