 On Becoming Blonde is the story of Bethy, a self-confident young woman who one day, for no apparent reason, starts to go blonde. The variety of responses this elicits from friends, coworkers and strangers, both male and female, cause Bethy to start questioning herself and her choices. On Becoming Blonde is a modern urban fairy tale about perception of self which is tied tautly to what others need and want but at odds with the person we d like to be.