 Jimmy was once a writer with unlimited potential and a bright future. Now he s a sellout, writing advertising jingles. Worse than that, he has writer s block. In search of the last line for his latest jingle, half an hour from the deadline, the magnetic letters on Jimmy s fridge spell out the answer. Is it a stroke of luck or the beginning of something much more sinister? Suddenly the world of words that Jimmy has been misusing is taking its revenge.