 Spade Cooley is a singing western movie star that uses doubles as he can neither ride, sing, nor fight. When his car runs out of gas he arrives at the Bar W ranch just as the owner makes a large bet on the upcoming rodeo that will mean the loss of his ranch if he loses. Attracted to the owner s daughter, Spade stays on and finds himself riding for the Bar W in the big rodeo event that will determine the winner of the bet.